The Endless Loom – Play Your Style

The RIBA, the British Council and Chinese property developer Shui On Land invited a group of UK architects to transform a selection of shop windows in Shanghai’s entertainment and retail district Xintiandi. The installations were part of UK Now and a continuation of the RIBA’s Regent Street Shopwindows event.
erect architecture worked with Korean fashion brand HanniY. We designed a giant loom which invites passers-by to sit down, lounge and play.
Location: Xintiandi, Shanghai
Client: Hanni Y
Cost: £5,000
Status: Temporary installation, 2012
Installation: erect architecture
Structural engineering: Tall
Photography: Jan Siefke, erect architecture